HOW TO DETERMINE YOUR VOTE GOAL

What is a Vote Goal?

A vote goal, or win number, is the target number of votes a candidate or group aims for to win an election or referendum.

Why Determining a Vote Goal Matters

1. Strategize campaign efforts 2. Allocate resources more effectively 3. Measure campaigns progress

Determining a Vote Goal

Determining a vote goal involves two steps: calculating voter turnout and establishing a win number.

Strategies for Maximizing Your Vote Goal

1. Share Your Vote Goal 2. Tailor Your Messaging and Outreach 3. Mobilize Your Supporter Base